By 19th Hole Staff | March 7, 2018
Descente Brand Ambassador Paige Spiranac
Renowned for working in collaboration with top athletes, the Japanese sportswear brand Descente, distributes top-quality, highly-functional performance sportswear with a modern design for men and women across the globe. Descente has announced that it is establishing a new US subsidiary called Descente Athletic Americas Inc., which will be mainly engaged in sales of golf wear and athletic wear under “Descente” flagship brand. Based in the state of Georgia, home of the Masters, the newly established Descente Athletic Americas is scheduled to begin operations March this year.
By expanding the Descente brand of athletic wear and their newly launched line of golf wear and catering to local demand by creating and distributing relevant products, the brand aims to strengthen its market competitiveness as a global sportswear brand. Additionally, the distribution of the brand’s skiwear, which is currently undergoing an expansion, will be through the brand’s wholly owned subsidiary, Descente North America Inc., according to a report on US.Fashionnetwork.com.
Brand Ambassadors Danny Willett and Paige Spiranac
Descente the luxury sportswear company currently sponsors a host of top athletes as brand ambassadors, including the 2016 Masters champion Danny Willett, and Paige Spiranac, the 23-year-old pro-golfing, and social media sensation.
