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WEB HEADER PORSCHE FASHION 1200x520 TOP
WEB HEADER PORSCHE FASHION 1200x520 TOP

Fashion

Porsche Design Makes A Sharp High-Tech Turn On The Fashion Runway

Digital Ambiguity, Spring/Summer 2014 Women’s Collection

New York Fashion Week goers were privy to a surprise in luxury ready-to-wear when Porsche Design unveiled its Spring/Summer collection. Titled New Digital Ambiguity – Porsche’s fashion collection is inspired by the impact of digital culture on design. The pace of modern life and rapid exchange of ideas and information has transformed the perception of the world and how we live in it.

“Hence Porsche Design is compelled to build a look that conforms to this new living space,” says Thomas Steinbruck, Creative Director Porsche Design.“Structured yet relaxed, constructed and undone, Porsche Design applied the most cutting edge techniques in garment construction to familiar yet forward looking shapes.”

 

Porsche Design reinvented fashion classics with a modern peachiness. Classic cuts have been reinterpreted, using high-quality materials, such as “sport mesh” and neoprene.

Through this lens, Porsche Design offers a reengineered take on modern chic. In a palette of white, black, grey with accents of blue and wine, the pieces are a mix of futuristic design with the comfort of today The looks include classics made with laser like precision and tailoring such as a white three zipper shift dress, dress, stretch denim, a graphic drape shift dress blazers, and more.

The new fashion collection is now available online in the different categories such as Leisure, Sport, Golf, Gym and Running and a new Sport Fashion collection. The Porsche Design Collection includes ready to wear men’s and women’s lines, luggage, handbags and accessories.

Find out more about Porsche Design Collection at www.porsche-design.com.

BY https://19thholemag.com

 

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